The Nissan 300ZX
Nissan is known for its sports cars. In 1990 the Nissan 300ZX was named Import Car of the Year by Motor Trend and Car and Driver gave the car a place on its Ten Best list for 7 years in a row.
Fairlady Z or Nissan 300ZX
Japanese domestic market cars the Fairlady Z became known as Nissan’s 300ZX to non-Japanese markets. It is a hot little sports car that was produced between 1983-2000. Another exclusive model the Nissan 300ZX was only available for purchase at Nissan Bluebird Store during its production years. The Z31 was the most popular model of the series, topping sales of the Z32.
- Nissan Z31
- Production Total 329,000
- Export Total 294,516
- 2 door coupe
- Designer Kazumasu Takagi
50th Anniversary Edition
Nissan created two special editions of the Z31 model. The first came to the market in 1984 for Nissans 50th anniversary. Releasing the car under the name 300ZX 50th Anniversary Edition it was a hot little turbocharged two seater with a sleek silver and black color scheme. High end details such as Bodysonic speakers, a digital dash board, embroidered floor mats, and 16 inch aluminum wheels gave the car a real luxurious limited edition feel.
Pearl white with matched shocks and paint matched wheels; the turbocharged Shiro Special was released in 1988 was the fastest car out of Japan to date, clocking in at an astounding 153 mph by Motor Trend magazine. This extremely rare and limited edition model only produced 1,002 for the US market in the beginning of 1988.
The less successful Z32
The Z32 got a new design, a wider body and rounder profile. Further unchanged specifications from the previous generation, however the turbo variant did get an upgrade to twin Garret turbocharges and double intercoolers. Between 1989 and 2000 the Z32 chasis received some adaptations for safety such as airbags and pillar-mount seat belts.
Ridley Scott directed the 1990 Super Bowl XXIV commercial for Nissan’s new Nissan 300ZX Twin Turbo. Super Bowl commercials are over the top, 60 second or less movies. Often the talk of the town the next day, non-sports fans are known to watch the game solely for the commercials. The commercial only aired the one time, for fear that it would promote street racing Nissan execs pulled it from the television as fast as the car could drive. The commercial boasted that the 300ZX was faster sport bike, a formula one car and even a fighter jet.
- 1990 Import Car of the Year
- 1991 Car and Drivers 10 Best
- 1992 Car and Drivers 10 Best
- 1993 Car and Drivers 10 Best
- 1994 Car and Drivers 10 Best
- 1995 Car and Drivers 10 Best
- 1996 Car and Drivers 10 Best
- 2004 Top 100 Cars of All Times
- 2006 20 Greatest Cars of the Last 20 Years
- 2010 GQ Magazine’s Most Stylish Cars in the Past 50 Years
The Nissan 300ZX remains one of the best cars of all times.